The entire process goes from the request of the teacher who wants to organise an event, to the definition of the estimate, the booking of spaces and technical equipment up to the approval of the budget.
Performed activities
- Site creation and design
- email marketing
- SW development and integration
- Events
- Multimedia
Goals
Streamline marketing processes as much as possible in order to carry out a critical number of events, making the business profitable.
Some data
More than 300 events a year
12 authorisation phases
9 levels of approval
50 administrative users
Who is
Bocconi University is the leading institution in Italy, and one of the largest internationally, committed to the development and dissemination of managerial culture.