The website managed as a very simple CMS is integrated with the CRM created by Img internet.
CRM
the Assinform CRM was born from the need to homogenize existing databases (members, communities, buyers), and is today the program that allows you to profile and manage content, access and users.
Main features
Possibility of generating "push" actions through email communications aimed at selected groups of users (institutions, students, teachers, prospect companies, industrial associations, etc.).
Greater integration between web applications and the user database to enhance the tool and manage the company data of both members and the Assinform web community more easily and completely.
Auto-updating of Company/Association relationships to a specific associative GDL or to a meeting/event.
Extrapolation of company data, participation in events/meetings, registrations for working groups, requests/suggestions in order to improve and better manage the relationship with member companies.
The system, integrated with Kalì, has made it possible to achieve the following objectives:
Reorganization and profiling of the user database (community, associates, buyers) of over 28,000 names.
Possibility of generating "push" actions, through email communications aimed at selected groups of users (institutions, students, teachers, prospect companies, industrial associations, etc.).
Converge all web applications, creating centralized authentication, and profiling paths to published content.